Jonathan
Joab

Growth gets interesting when the operating model has to keep up.

Jonathan Joab focuses on financial advisory and operations transformation for consumer and industrial businesses. His perspective connects commercial priorities, financial performance and the decisions that shape everyday execution.

He manages a twelve-store portfolio across Durban, Johannesburg and Cape Town, with responsibility for operations, financial performance, people, compliance and profitability. That puts margin, capacity and execution in the same working day.

His experience spans South Africa and Hangzhou, China, bringing exposure to different business environments and ways of getting things done.

At HAKA, Joab brings that operating perspective to financial analysis, business planning and transformation: where margin is earned, how working capital moves and what needs to change for a business to perform better. A recommendation should hold up in the model and in the decisions people make on Monday.